Helen Lansdowne Resor Scholarship
Web and Social Content Design
Every year, J. Walter Thompson sponsors the Helen Lansdowne Resor scholarship provides five creative female students $10,000 towards their education. The problem was, no one knew about it. An un appealing website, no social presence and an incredibly verbose application process were all barriers to entry. We were tasked to redesign the website utilizing an existing brand video and grow the social presence from there. Designed utilizing trending pastels we drew attention to what people really want, the money.